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Found 3 results

  1. The 29 Second Pitch

    People today are constantly bombarded with advertisements from every direction by companies and other people trying to sell them products or services. We have become quick to ignore or filter out the barrage of sales pitches. When you’re promoting your roof cleaning business face to face with others and you don’t make an impression after 30 seconds, you will be forgotten about. Hence you must always be ready with your 29 second pitch. The pitch must answer five questions: What is the problem? Add drama or fear to make it more interesting. What is it that I do? What is my cause or product? How can my service better people’s lives or make them financially better off? How am I different from the others (differentiation)? Here is my 29 second pitch as an illustration: We’re being invaded and most people don’t even realize it yet. Have you noticed any rooftops that have ugly black streaks and stains? That’s air born algae that quickly multiply and spread over the roof’s surface. Besides being unsightly, it’s destructive and costly. Roughly 50% of roofs are replaced simply due to their ugly appearance or premature deterioration that could have been prevented. I’m here to bring you the good news that Advantage Roof Cleaning Company has a safe and inexpensive process that kills the algae, cleans away the streaks and restores the shingles to their proper condition.
  2. Before you list your house for sale, you may want to first contact a certified roof cleaner. Good curb appeal is critical when selling a house. If your roof has dark streaks and stains from algae or is covered in moss, an inexpensive roof cleaning will do the trick. Benefits of having your roof professionally cleaned include:- Enhanced curb appeal resulting in more traffic from buyers and less market time.- Good curb appeal can add as much as 10% to the value of the home.- Removes the potential of a prospective buyer demanding a price reduction due to a “bad roof” which may delay or even kill the deal.- A dirty and streaky roof makes the home look older than it really is.- A clean well maintained home makes for a good neighbor with the community.The Realtor that listed this house highly recommended to have the roof cleaned and the homeowners did just that. In doing so, they quickly sold their house and saved thousands of dollars by not having to replace the roof or by paying the buyers credits due to the roof’s appearance.
  3. Currently I serve the residential market however I would like to branch out to the commercial market as well. This would include churches, banks, stores and such. By the way, last year I approached a few churches that really needed a roof cleaning and restoration. I gave them my brochure, very aggressive quotes practically at cost and follow-up calls. Not one seemed interested. Would anyone mind sharing with me practices that are effective in the commercial market?
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